1. Too comfortable
When things are going right in business it’s easy to put your foot off the gas and relax. When clients are coming in, your cash flow reserves are increasing you may think: “Why reinvest in the business?” Yet what I’ve found especially over the past 2 years, is that many businesses that were too comfortable became complacent. They didn’t innovate fast enough and stuck to what they knew which meant their business struggled even more to adapt. You must be able to innovate quickly and not settle in being comfortable where you are.
2. No Focus
It’s easy when you’re building a business to focus on too many things. This can cause you to be unproductive and waste time doing activities that don’t directly impact your business growth. Too many target markets, too many offers and too many market channels can cause you to spread yourself far too thin. It’s very important when you start out to have a clear focus to help you build sustainably.
Solution: You must learn to let go of people pleasing
There are many struggles of being a people pleaser and some exact steps to take to overcome it. Learn about these steps in the 8 lifestyle blocks, preventing your business success.